Music Video 2006 - Alfie

This is a good choice of song. The genre is blues/rap. The song is very bubbly and bouncy.

The settings are very effective in using them to tie in with the song. For example the use of the job centre and the bedroom as the vocalist says her brother is in his bedroom smoking weed. This gives an image portraying the theme they are presenting.

There is a good use of parallel editing in this music video. It is very good in moving between shots, it is not jumpy and is fluent. There is a use of split screen. This is used to good effect to show different shots at one time.

The camerawork is incredibly variated throughout the entire video. One shot is not held for more then 3 seconds. The video has shots from a variety of high and low angles, and long and short distances. These show the variations.

Special effects include the use of animation using the disney film bambi. There is also a good use of speeding up as 'Alfie' walks into the job centre.

The performances in this video are of a proffesional quality. We think that the vocalist standing in the window naked is a show of this and there braveness to perform any shot that is needed. This shows their courage and willingness to pull out all stops to create a good video.